Cadillac has revealed some details about their new Cadillac Shield program, designed to heighten the brand's focus on customer service. A buyer will be the beneficiary of a wide-range of services and technologies Cadillac provides on new vehicles; such as the .
Cadillac Shield includes:
*class-leading warranty coverage
*courtesy transportation if warranty repairs are needed
*a maintenance program
*24-hour roadside assistance for the first five years or 100,000 miles.
"Cadillac offers a suite of ownership benefits that makes the brand a leader in the luxury market," said Don Butler, vice president of Cadillac marketing. "Cadillac Shield allows us to raise consumer awareness of these benefits. It's also a commitment by Cadillac to our owners to continually look for ways to improve these services and technologies."
Here's a list of what Cadillac Shield covers:
Cadillac Premium Care Maintenance, which provides tire rotations, scheduled oil changes, multi-point vehicle inspections and replacement of engine and cabin air filters for the first four years or 50,000 miles
Four-year, 50,000-mile vehicle bumper-to-bumper warranty coverage - Five-year, 100,000-mile powertrain warranty.
24/7 roadside assistance for the first five years or 100,000 miles - Courtesy transportation during service visits for warranty issues.
Standard one-year OnStar Directions and Connections plan, which includes automatic crash response, vehicle diagnostics, stolen vehicle assistance, turn-by-turn navigation, and hands-free calling.
OnStar smart-phone app, which allows owners to track diagnostic information, such as oil life and fuel-tank levels, through their iPhone or Android, as well as access common key fob functions, such as starting the engine, unlocking doors and turning on the lights.
myCadillac smart-phone app that allows owners to set a reminder of where they parked, locate a dealer, request roadside assistance through their iPhone or Android, and schedule maintenance services.